Phygital: Physical environment enhanced with digital projection attributes . The difference between phygital and augmented reality environments usually regards the means of projection used so that a user may interact on the spot with the different elements of a natural sight.
An example may be given through the following description: a player of a medieval LARP, may use the high-end device provided by the company, in order to be able to see and interact on a battle set being digitally projected on the natural background. Thus, he/she are experiencing the attributes of an online game in a natural scenery. The term was introduced by Mr. Mario Chatzidamianos Social and Solidarity Economy Knowledge Broker in 2012, and ever since is gaining more support when in need to describe the disruption market available between physical-augmented and virtual environments.